Target Audience
The primary target audience of the Staying Connected app includes:
Residents of Northwest Wisconsin: Individuals and families living in the region who are interested in staying updated with local events, finding weekly specials, and discovering new services or businesses.
Visitors and Tourists: People visiting Northwest Wisconsin looking for an authentic local experience, wanting to know about event venues, local brew pubs, sports bars, and more.
Local Businesses and Nonprofits: Entities seeking to increase their visibility and connect with potential customers or supporters within the community.
Main Purpose
The main purpose of the Staying Connected app is to foster a vibrant and interconnected community in Northwest Wisconsin by:
Centralizing Local Information: Offering a single platform where residents and visitors can easily access comprehensive, up-to-date information on local events, businesses, services, and resources.
Promoting Local Economy: Enhancing the visibility of local businesses and nonprofits, thereby supporting their growth and sustainability by connecting them with a broader audience.
Facilitating Community Engagement: Encouraging participation and attendance at local events and venues, thereby strengthening community bonds and engagement.
Key Features
To accomplish its purpose, the Staying Connected app includes the following features:
Real-Time Updates: Users can access the latest information on current events, weekly food and drink specials, ensuring they never miss out on whats happening in their community.
Comprehensive Local Directory: An extensive list of categories such as local businesses, services, nonprofits, equipment rentals, event venues, local brew pubs, and sports bars, making it easy to find a wide range of local offerings.
User-Friendly Interface: A beautifully designed, intuitive interface that makes navigation simple and information easily accessible, enhancing the user experience.
Event Promotion: A feature for local businesses and nonprofits to promote their events, specials, and services directly within the app, increasing their reach and engagement with the community.
Helpful Resources: A section dedicated to providing users with valuable resources, including emergency contact information, local news, and other helpful links.
The Staying Connected app serves a unique need within the Northwest Wisconsin community by bringing together residents, visitors, businesses, and nonprofits.